August 2019

Medical Marketing & SEO - Singaporean doctors, but all so different!
12 Aug 2019

Medical Marketing & SEO - Singaporean doctors, but all so different!

It’s been almost 10 years since I started consulting on healthcare marketing and publicity regulations. I’ve crafted hundreds of campaigns and have given advice on things as ridiculous as where to put clinic refrigerators and what to store in it.

Bad Medical Marketing gets Singapore doctor MOH warning
09 Aug 2019

Bad Medical Marketing gets Singapore doctor MOH warning

Trust me. You don’t want to receive a letter like that.

But this is what happens when your digital marketing agency inputs a SINGLE INCORRECT SETTING on Google or Facebook.